3D Audio in the Metaverse
3D Audio in the Metaverse

3D Audio in the Metaverse

Maikel van der Wouden Sound is key to immersing users. https://youtu.be/9fiapngX3nQ3D audio is the digital recreation of sound we hear every day in the real world. It’s always around us,…

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3 Iconic Apple Sounds
3 iconic apple sounds

3 Iconic Apple Sounds

Maikel van der Wouden  He now wanted to call it "Let it Beep", just for fun.  https://youtu.be/7a5nJ6-0SLEThe iPhone Picture SoundThe macbook Startup ChimeThe "Sosumi" SoundThe iPhone Picture Sound.  Did you know…

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Building intangible brand value
building intangible brand value

Building intangible brand value

Maikel van der Wouden  All our efforts must empower the principles we learn about a company.  https://youtu.be/PsOqR21WHIEToday’s key purchase question is no longer “what does it do” but “how does…

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Put your Brand in the driver’s seat.
maikel van der wouden blog audio

Put your Brand in the driver’s seat.

Maikel van der Wouden  The most functional experience or will not always win.  https://youtu.be/-3P57dPrJRYGreat Brands develop superior emotional connections through experiences rather than relying on functional service excellence alone. People…

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Go for expertise

Maikel van der Wouden Maikel van der Wouden Maikel van der Wouden  Is audio an important part of the experiences were currently working on? https://youtu.be/29XvloAAX6kWe come from a text and…

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What is generative audio?

Maikel van der Wouden Not just second-by-second, but millisecond-by-millisecond.  https://www.youtube.com/watch?v=dfpzwo23sfoLet’s start with the principle. You might have heard about generative art or generative design. The term literally means capable of…

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